Aware
Health checks for everyone
WEBSITE DESIGN
ART DIRECTION
MOTION
Agency
Blossom design
Founding story
Founded by former EyeEm co-founder Florian Meissner and Ferdinand Schmidt-Thomé, Aware raised $15 million in seed funding to combat the emergence of chronic diseases. Their service is centered around making lab-based health tests accessible, readable, and actionable for an audience that likes to stay ahead of the curve. Using a data-driven approach, the long-term goal for Aware is to build Europe’s largest health database for personalised medicine.
Design Solution
In time for their launch and first lab opening, Aware needed a web identity that would resonate with their target audience and convey their mission of improving people’s health by taking control of their vitality data. We created a marketing website experience that resonated with their audience of active and curious individuals, incorporating micro-interactions symbolizing growth, transparency, and diversity.
You only live once, live Aware
You only live once, live Aware
ASSETS
Aware lab video we crafted in collaboration with a 3d designer
